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Hire better candidates, faster with Social Recruitment

HireLab turns recruitment into marketing. Create job landing pages, launch social recruitment Meta ads, and hire passive candidates, all from one platform.

Trusted by HR teams and recruiters at

Why Social Recruitment?

  • Reach passive job seekers on Meta (not just active job board users)
  • Launch recruitment campaigns in days, not weeks with our all-in-one platform
  • Proven results: €300-500 cost per hire backed by €1.5M+ in tested ad spend
  • See candidates flowing in within days of your ads going live
  • Who Is HireLab For?

    For Employers & HR Teams

    Recruit directly for your company. Perfect for high-volume hiring, frontline workers, and hard-to-fill roles.

    For Recruitment Agencies

    Manage multiple clients and campaigns. Scale your social recruitment services and deliver better results.

    Works across industries: Healthcare & Social Care • Hospitality • Retail • Logistics • Tech • Manufacturing • And More

    Job Boards Only Reach Active Job Seekers. What About Everyone Else?

    Old Way

    Job Boards

    • Only reach active job seekers
    • Crowded, generic listings
    • You wait and hope for applications
    Your Challenge

    The Reality

    • The best candidates aren't actively looking
    • Hard-to-fill and frontline roles stay open
    • Managing Meta ads yourself is too time-consuming
    New Way

    Social Recruitment

    • Reach passive candidates where they spend time
    • Target specific audiences on Facebook & Instagram
    • Automated campaigns deliver fast results

    HireLab makes social recruitment as easy as posting a job, but with the power of targeted marketing.

    Stop waiting for candidates to find you. HireLab will find them.

    From Job Description to Hired in 5 Simple Steps

    1

    AI Job Descriptions

    Let AI draft your job description in seconds, or paste your own. No copywriting skills required.

    2

    Create Landing Pages

    Build mobile-optimized recruitment landing pages that convert like marketing pages. Use templates or customize your own.

    3

    Smart Application Forms

    Generate qualifying application forms that capture what matters, no CV required. Mobile-friendly and conversion-optimized.

    4
    This is where HireLab raises the bar

    Generate & Launch Meta Ads

    Hirelab’s AI ad creative studio builds and publishes campaigns directly to Meta, eliminating the complexity of Facebook Business Manager.

    5

    Track in Your ATS

    Applicants flow automatically into your built-in applicant tracking system, where you can manage, communicate with, and hire candidates in one place, or seamlessly connect your own ATS.

    You Could Use Meta Ads Manager Directly. Or You Could Save Time.

    Yes, you can run recruitment ads on Meta yourself. But between creating landing pages, designing ads, managing campaigns, and tracking applicants—it’s a full-time job.

    Meta Ads Manager Alone

    HireLab (All-in-One)

    Create landing pages separately (or send to careers page)
    Built-in landing page builder with recruitment templates
    Design ads in Canva or hire a designer
    AI ad creative studio generates ads for you
    Manual campaign setup every time
    Automated campaign templates for recruitment
    Track applicants in spreadsheets or email
    Built-in ATS manages all applicants automatically
    Steep learning curve, constant changes
    Recruiter-friendly interface, no ads expertise needed
    Time-consuming trial and error
    Launch campaigns in hours using proven frameworks

    HireLab is built for recruiters, not just marketers. Get recruitment campaigns live faster—without becoming a Meta ads expert.

    Proven Results: €1.5M+ in Tested Ad Spend

    €300-500

    Average cost per hire using social recruitment

    Within Days

    Candidates start flowing in after ads go live

    €1.5M+

    Tested ad spend optimizing what works for recruitment

    "A super effective concept to quickly and instantly shortlist the right applicants. HireLab has shortened the application process for us and increased the quality of candidates. We even hired technical people"

    J

    Jordy van Osch

    CTO & Co-founder at Chainable

    "We were extremely surprised by the overwhelming number of candidates who were able to find their way to ALCAR through HireLab. There were also many high-quality candidates among them. In the mean time we've done multiple vacancies through Hirelab"

    J

    Jeroen de Kruif

    Managing Director at ALCAR

    "We've turned more and more to passive job seekers and this requires a marketing playbook. The heavy lifting that every campaign needs is done very quickly by HireLab. For us the go-to tool to create power applicant funnels. It's so cool to see a page come to life."

    M

    Maria Yonn

    CEO at Solar X

    Ready to Recruit Where Your Candidates Actually Are?

    Join HR teams using social recruitment to fill roles faster and cheaper than job boards. No Meta ads expertise required.
    Free plan available • No credit card required • Cancel anytime

    Questions? Email us at jeroen@hirelab.io or view our pricing →