How to Build the Best Career Page with Hirelab’s Career Page Builder

Your recruitment landing page should feel like a warm welcome, not a wall of text. With Hirelab’s career page builder, you can design pages that look great, tell your company/business story, and get candidates genuinely excited.

When setting up your vacancy, you’ll get a handy set of preselected sections to start with. First up is the Hero section, you’ll be guided through filling that in, then the rest. Don’t need a section? Just remove it. Want to add more? Hit the + icon, and a pop-up will let you choose the next section to add. Easy!

Let’s break down the building blocks: 

HERO

The hero section is your candidate’s very first impression. The spotlight moment that instantly grabs attention. Think of it as the stage where your job opening gets to shine.

Here’s what belongs in the spotlight:

• Job title – Clear, bold, and impossible to miss.
• Salary indication – Transparency builds trust and sets you apart.
• Work setup – Remote, hybrid, or in-office? Let candidates know upfront.
• Hours – Be clear about whether it’s full-time, part-time, or something in between.
• Hero image – The visual that inspires. Choose something that captures your company’s personality, from a buzzing office vibe to a creative team moment.

With these elements, your recruitment landing page becomes more than just a job ad. It becomes a story, a showcase of your people and culture, and a high-converting candidate experience built with Hirelab’s career page builder. By building a strong page, it takes care of the basic questions upfront, so you and the candidate can focus on the real, impactful ones that help you get to know each other better.

For every section, you can click the magic wand icon in the top-right corner to use AI and enhance your writing; perfect for creating a clear and compelling overview of the role.

Note; the Hero section is a permanent section in our templates and is the only section that cannot be removed.

PEOPLE

Employee Testimonials

Your employees are your superpower. Employee testimonials in recruitment are authentic, relatable, and the most convincing proof that your company is worth joining. A good testimonial is like a friendly nudge from the inside: “Come work with us, you’ll love it here.”

Leader Introduction

Every company has a heartbeat, and often it’s the leader who sets the rhythm. A short intro from your CEO or another inspiring leader can show candidates your values in action. 

Recruiter Contact

Recruiters are usually the first “hello” in the journey. Add their details to show candidates there’s a real person behind the process. Transparency builds trust, and it makes your recruitment landing page feel more like a conversation than a cold job listing.

JOB EXPLANATION

Agenda (Day in the Life)

“What does a normal day look like?” That’s the first thing on many candidates’ minds. A simple agenda answers that in one glance. Think of it as a crystal-clear picture of the role that turns your job post into the kind of best career page experience candidates actually remember.

Job Specifications

Think of this as the nuts and bolts of the role. A clear, structured, and candidate-friendly overview of what the position includes. It’s broken into three parts:

1. Benefits – What’s in it for them? Perks matter. Whether it’s flexible hours, learning budgets, or legendary Friday drinks, highlight what makes your offer stand out in a crowded market.
2. Tasks – What will they actually do? Outline weekly responsibilities in a way that’s easy to digest. Candidates should walk away thinking, “Yes, I can see myself doing this.”
3. Requirements – What should they bring to the table? From hard skills to soft skills, be clear about what’s essential versus “nice to have.” This helps manage expectations and attracts the right talent.

Job Description

This is your chance to tell the story. Keep it short, inspiring, and tied to your bigger mission. Pair it with a bold image that shows off your people, product, or vibe, and suddenly it feels like a real opportunity, not just another job ad.

COMPANY

About The Company

Every candidate wants to know who’s behind the job. This is your chance to introduce your company’s story in a way that’s simple, warm, and memorable. Share what you do, the problems you solve, and the impact you’re making in the world. Keep it human and skip the corporate jargon and let the company’s personality shine through.

EVP / Mission

Your Employer Value Proposition (EVP) and mission are the heartbeat of your employer brand. This is where strong company culture descriptions shine. Why should candidates choose you over anyone else? Highlight what makes your workplace unique, from growth opportunities to your company culture. Then tie it back to your mission: the “why” that inspires your people every day. Candidates aren’t just applying for a role; they’re signing up to be part of a bigger journey and work together to continue growing the business. 

Company Facts

Sometimes the small details say a lot. Share fun, quick-hitting facts that give candidates a snapshot of your company. How many offices do you have? How many nationalities are on your team? Favorite team traditions? These bite-sized facts make your company feel real and relatable. 

PROCESS

Candidate Process

Nobody likes mystery when applying for a job. Give candidates a transparent view of what happens after they click apply. Outline the steps clearly, from application review, to interviews, to the final decision. By showing the journey upfront, you set expectations, build trust, and keep candidates engaged instead of left wondering in the dark. Think of it as your recruitment roadmap. 

Growth Path

A job isn’t just about where you start, it’s about where you can go. Highlight the opportunities for growth and development within your company. Will they gain new skills? Move into leadership roles? Work across teams or markets? Sharing a clear growth path shows candidates that you’re investing in their future, not just filling a position. It’s the kind of detail that turns a “maybe” into an enthusiastic yes! Don’t forget to add your icons.

CONTENT

Image Carousel

Show, don’t just tell. The image carousel is your chance to bring your workplace to life with visuals that capture your vibe, your people, and your culture. Whether it’s team celebrations, office snapshots, or behind-the-scenes moments, pictures instantly make candidates feel connected. These are the visuals that turn a job post into one of the best career pages they’ll come across.

Video

If a picture speaks a thousand words, a video tells the whole story. Video is one of the most powerful tools to spark interest and emotion. Share highlights like team off-sites, company events, or even a quick “hello” from your colleagues. It’s dynamic, authentic, and lets candidates experience your energy before they ever step into an interview. In the world of recruitment marketing, video is the content that stops candidates from scrolling away.

Text Box

Sometimes you just need a flexible space to share extra details. That’s where the text box comes in. Use it to add unique insights, whether it’s a spotlight on team achievements, or a note about your values. Bonus: you can add an image here too, keeping things visually engaging while still getting your message across.